There are many factors that go into decision-making in purchasing a house. We have found that the owners of heritage properties almost always have great pride in their property and sought it out specifically for its heritage characteristics. People looking to buy a heritage site often are the same sort of individuals – they are looking for a heritage site to care for and take pride in. The added element of formal designation rarely affects the resale price. Heritage BC collected statistics from several reports and found 97.8% of heritage properties in Canada did as well or better than non-heritage properties in the real estate market. It is, however, important to retain a real estate agent who understands what designation means and does not make any false assumptions.